Rodolphe Lameyse, Chief Executive Officer of Vinexposium stressed that Vinexposium’s positive experience with Singapore as the host city since the first Singapore event in 2023 has prompted Vinexpo Asia to return in 2025.
“We are so pleased with the efficiency of Singapore; the connectivity, the transportation, the commodities that are offered in Singapore, that it was obvious for us that we will come back in 2025,” Lameyse said.
He also cited Singapore’s role as the regional hub for the wine and spirits industry in Southeast Asia, and its mature market, where consumers have refined taste in terms of wine tasting and consuming, as determining factors.
At the heart of Vinexpo Asia 2025 is the Vinexpo Academy, a programme that revolved around high-level masterclasses, conferences, and discovery tastings.
During the three-day event, participants were able to meet experts and top sommeliers from around the world, to test their knowledge, discover unique know-how and vintages, and to better understand the issues and challenges faced by the wine and spirits markets.
Guo Cong, General Manager of Chateau Xianghai in China’s Xinjiang region, said Vinexpo Asia was a great platform to connect with importers, sommeliers and buyers across Southeast Asia.
“And also, we have learned a lot from the producers. They are the producers attending this exhibition. They gave us a lot of insights about how to position our wines into different areas in the Asia Pacific region,” Guo said.
Through Vinexposium’s business matching platform at the event, 4,253 qualified business meetings were scheduled, facilitating commercial outcomes including confirmed orders and new distributor partnerships across the region.
One beneficiary was Familia Zuccardi winery in Argentina, which counted Asia as an important market with many opportunities for the company.
“We made a lot of connections; new connections to make business in Asia,” said Leandro Lowi, the winery’s Export Director.
Ian Ford, Founder and Chief Executive Officer of Nimbility, an agency that works with producers to expand in Asian markets, highlighted Singapore’s leading position as a food and beverage destination, as well as a trading hub for wine.
“Singapore has always been, and will always be, a centre of excellence for the food and beverage trade in the F&B industry. We see Singaporean professionals all across the region in leadership roles in F&B, and there's such a dynamic and vibrant food and beverage environment here in Singapore,” Ford said.
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