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Shopping itinerary for families

1 day

Whether you’re looking to deck your kid out in new threads or bring home a souvenir, Singapore is home to a plethora of enchanting retail options.

A family walking by the waterfront outside Vivocity
A family walking by the waterfront outside Vivocity

If you’re shopping at Vivocity with your family, be sure to spend some time in the evening strolling along the boardwalk, and admiring the waterfront views.

A family shopping together in Chinatown, Singapore
A family shopping together in Chinatown, Singapore

Shopping is fun for the whole family at stores around the island.

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In the morning

Two shoppers browsing items at Design Orchard
1 Orchard Road

ION Orchard

In Good Company’s assortment of locally designed wardrobe staples and modern classics is no longer just for grown-ups. For fashion fiends in the making, pick up comfortable pieces with clean lines from their Mini Me collection.

TANGS
The oldest department store in Singapore, TANGS is where you can go for your shopping needs. It’s a one-stop shop with everything here, from local brand ELOHIM by Sabrina Goh, to Coach and Carolina Herrera, all set in a convenient single location.

Paragon
Located along bustling Orchard Road, Paragon is a fashion-forward mall, which boasts designer items for the whole family. Aside from luxury brand boutiques for mum and dad, there’re lots of kids’ fashion brands for the young ones: contemporary, on-trend wear from Armani Junior, Ralph Lauren Children and Guess Kids; and imaginative pieces from Chateau de Sable, Gingersnaps and Nicholas & Bears.

Here, you’ll also find Eu Yan Sang, one of the largest Traditional Chinese Medicine (TCM) groups in Southeast Asia, with more than 300 products. People of all ages will love their specialty products for every age and malady, from general health to a persistent cough to post-natal blood nourishment.

Design Orchard
To peruse a range of wares that have been proudly made in Singapore, be sure to explore Design Orchard, just a stone’s throw away from Somerset Station. More than just a shopping mall, this hub of all things design is a haven of local apparel, inspired fragrances and artisanal products.

313@Somerset
Here, you'll find home-grown shoes and accessories brand Charles & Keith, which has attained international fame with its fashion-forward products at affordable prices.

For more fashion choices, head next to Orchard Central. UNIQLO Orchard Central is the brand’s global flagship store for Southeast Asia, its largest in the region spanning three levels and 2,700 square meters.

In the afternoon

Architecture shot of Bee Cheng Hiang’s façade at Mosque Street.
2 Chinatown

Head down to one of Singapore’s most popular heritage neighbourhoods, where you can find all sorts of trinkets and souvenirs to bring home to friends and family, all within walking distance of each other.

  • Chinatown Complex: families will find over a hundred sundry stalls selling a wide array of goods, from footwear to souvenirs and ancestral worship items.
  • Kwong Chen Beverage Trading: this family business has withstood the passing of time since 1935, selling high quality Chinese tea in the same untouched shophouse in Chinatown for 80 years.
  • The Tintin Shop: this novelty shop sells a comprehensive array of merchandise featuring Tintin the boy detective of the Belgian comics series, from apparel and accessories to books and collectibles.
  • Bee Cheng Hiang: this Singapore heritage food brand specialising in bak kwa (barbequed meat slices) started from a humble push cart in Chinatown and has now expanded to over 350 outlets across 120 territories. For pork lovers out there, this sweet and savoury treat is a must-buy for friends back home. Trust us.
  • Chop Wah On: founded in 1916, this shop is one of Singapore’s oldest for traditional Chinese medicine, including renowned medicated oils and balms. Their Crocodile Oil is a must-buy touted to be able to treat various skin ailments.

In the evening

Benjamin Barker storefront at Vivocity
3 HarbourFront

Cap off your day out with the family at VivoCity. As the largest shopping centre in Singapore, it’s a family’s paradise, where everyone can find stores of interest to them.

For kids, the open-air play centre and Happy Paddle Boats (located at the Sky Park on the mall’s third level) will help develop children’s motor skills in a fun, safe environment. They can also take a ride on the Mini Express Train, while parents enjoy a picturesque view of the Singapore waterfront.

Dads will love local brand Benjamin Barker, a one-stop retail destination with a curated approach to styling, which will make sure he always looks his best.

Mums can shop for cool togs for their kids at a wide range of children’s boutiques here, while kids can lose themselves in the large Toys“R”Us store here.

With the conveniences and safety of a world-class city, shopping in Singapore is a stress-free, family-friendly activity. There’s something for everyone— regardless of age or interests— from fashion to furniture and souvenirs.

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