Bee Cheng Hiang is a familiar name in Singapore known for its “bak kwa” - Chinese barbecued meat.
In 1933, Teo Swee Ee started Bee Cheng Hiang as a street hawker in Chinatown, selling ‘bak kwa’ or freshly barbecued meat. Since then, this Singaporean snack has been loved for generations through the years. Even till today, the brand continues to take pride in the key tenets symbolised in its name: appearance (美), flavour (珍), and smell (香). That is why its well-protected, world-renowned recipe retains the use of 100% natural ingredients, without any added preservatives, artificial flavouring or colouring.
RELISH THE PASSION OF BEE CHENG HIANG